Southern Tide Media
Industries

Scale the catalog. Protect the margin. Own the brand.

Product brands have grown with Southern Tide Media for over a decade. We run the ads, build the stores, and use AI to write and refresh product content across your whole catalog.

Home/E-commerce

5.9×

Return on ad spend across all Google campaigns over 23 months — TuckTec

599%

Return on ad spend (ROAS) in month four, per Google — Easy Denture

13.4M

Ad impressions in a single 13-month stretch

Sound familiar?

E-commerce doesn’t fail loudly. It leaks. Rising ad costs squeeze the margin, the cart loses shoppers, and the catalog grows faster than anyone can write for it.

Ad costs vs. margin

Amazon competition and rising cost per click squeeze every unit you sell. Growth that doubles what you pay to win a customer isn’t growth.

Conversion leaks

Traffic you already paid for abandons the cart or bounces off a slow page. The cheapest revenue you have is the shopper who almost bought.

The catalog problem

Dozens or hundreds of products to write up, optimize and refresh. Done by hand, it never stays done.

Revenue you can trace, at a return you can defend

We run Amazon and your own store as one program: ads managed to a return target, a store built to convert, email that recovers the sales the ads almost made, and tracking clean enough to trust.

Ads managed to targets

Amazon ads run to a cost-of-sale target; Google Shopping, Performance Max and paid social run to revenue. One budget, one answer on what it returned.

Stores built to convert

Fast Shopify and WooCommerce builds, plus the ongoing work to keep more visitors checking out.

Flows that recover revenue

Abandoned-cart, post-purchase and win-back emails that go out automatically, while you sleep.

Clean attribution

Tracking solid enough that your return on ad spend is a number you can trust instead of a guess.

How it works

We look first

Ad accounts, store, catalog and tracking, all audited before anything changes.

System design

Campaigns organized by product line, and the store and email fixes that pay for themselves first.

Launch

Campaigns, email flows and clean tracking go live, with Amazon and your own store reporting into one view.

Optimize and report

Budget moves to the products that earn. You get a plain-English report every month.

Don’t take our word for it

“The Southern Tide Media team has smartly positioned itself as partners, versus “vendors.” Each step along the strategic path, I feel as if they are “all in” and have our best interests at heart.”

George DuRantNorth Myrtle Beach Chamber of Commerce

“Southern Tide Media increased our conversion rates on our SEO campaigns by 60% in short time… Brandon takes the worry out of all the technical jargon and translates that into workable applications you can understand as a business owner.”

Denise BurnsIn The Shade Beach Canopies

“In every dealing I have ever had with Brandon Evans, he has been knowledgeable, fair, and has responded quickly. I would highly recommend using him for any of your business’s marketing or advertising needs!”

Jacob SmithSandy Beach Resort

Questions, answered

We’re already on Amazon. Why build direct?

On Amazon, Amazon owns the customer. Your own store is where the margin and the email list live. We run both as one program so you don’t have to choose.

Can you take over an existing ad account?

Yes. We audit it first and tell you what’s worth keeping and what’s costing you money before anything changes.

What does “AI content at scale” mean in practice?

Product descriptions, variations and Amazon A+ content drafted by AI in your brand voice, then edited by a person before anything publishes. Your catalog stays current without hiring a writing team.

How do you price e-commerce work?

Each service page shows its published pricing, and the bundled plans cost less than buying the pieces separately; see /plans/. Store builds are quoted from a written scope.

Curious what AI could do for your marketing?

We’ll look at your current setup — ads, site, SEO, automation — and show you exactly where AI and a sharper strategy could move the needle. On us, no obligation.