Building Relationships while Building Brands
You’ve probably wished at some point that you had a pocket translator that could give you the real meaning behind a client’s vague, inoperative feedback. It shouldn’t feel like a high-stakes guessing game, right? So while these tips won’t turn you into a mind reader (sorry!), they will help you uncover the actionable feedback behind your client’s most confusing comments. […]
Back when I was in business school, just a wee lass interning for a consulting firm, one of my first assignments was to deliver a presentation on the value of social media. I had to prove why something like Twitter was actually of any use in this industry, and explain how we would leverage it […]
As businesses adopt inbound marketing and generate more and more leads, the need for an effective lead nurturing strategy becomes clear very quickly. After all, 50% of leads aren’t ready to buy at the time of first conversion, so lead nurturing — especially through email — is the smartest way for marketers like us to reach them. Why is […]
From checking Facebook over coffee to ordering the lunch via the Seamless app to replying to customer feedback on Twitter, so much of our world is powered by code. Most companies, even if they’re not in the software business, need some kind technology to help them successfully run their companies. It’s those marketers who have […]
“Non-creative behavior is learned.” – George Land In one of the most frequently cited studies on creativity, NASA-backed researcher George Land evaluated a group of kindergarten-aged children using a simple creativity assessment he’d designed to identity divergent thinking in engineers. What he discovered continues to surprise people today. A staggering 98% of his 5-year-old subjects […]
Serving Myrtle Beach, the Grand Strand & clients nationwide
Serving small to medium businesses, corporations, and nonprofits nation-wide, online and in the Carolinas. Our key digital marketing services include SEO, PPC, Email Marketing, Social Media Marketing, Lead Generation, Marketing Strategy, CRM, and Marketing Automations. We also offer full creative, design services, and traditional services such as collateral design and direct mail marketing.
