There is a lack of consensus in the actual inception date of the internet. From 1965 to the 1970s the Pentagon was working on projects to transmit groups of data, beginning something that looks like what we call the internet. Websites and host servers began emerging in the 1980s, developing into the United States’ West […]
2018: Digital Marketing Grows
Here at Southern Tide Media we focus on business to business sales. By the time December begins we have reviewed the previous months or marketing quarters and are moving into discussing our client’s plan of action for the next year’s marketing. While looking ahead, we find that research helps us know where to focus the […]
Is it Time to Re-evaluate Your Digital Marketing Strategy?
Simple Steps to Improve Your Digital Marketing Strategy The digital realm is constantly changing and your digital marketing strategy should be evolving in sync with it. An online strategy is not effective when you set-it-and-forget-it, it requires constant upkeep. With the broad scope of the internet and the intricacies of PPC, online media, email marketing and analytics, along with new […]
15 of the Best Email Marketing Campaign Examples You’ve Ever Seen
At one point or another, we all need inspiration to do our jobs better. It doesn’t matter whether you’re a marketing veteran who has navigated through years of changing technology or a newbie fresh out of college — we all need examples of outstanding content. It helps us get through creative ruts, make the case […]
How to Improve SEO Using Educational Resources: One Company’s Step-by-Step Framework
The holy grail of content marketing and SEO is to be ranked in the top 10 on Google for a high volume search term. If you accomplish that, your site will enjoy long-lasting, inexpensive organic traffic — which is an absolutely wonderful thing. That said, SEO is very much a rich get richer game. So what […]